The services of the cryptocurrency exchange will be initially focused only on the EU market with a plan to extend them to other qualified regions on the globe, ahead in the future.

A U.S-based cryptocurrency exchange platform ‘Bittrex’ is now joining hands with a London-based fintech startup invest.com to launch a new cryptocurrency trading platform that is focused on the European market. On Thursday, July 5, Bittrex made a public announcement regarding the collaboration on its Twitter handle.

In an official press release, Bittrex mentions that the new cryptocurrency exchange has been developed with an aim to provide investors with “the ultimate platform to trade cryptocurrency in a safe and secure environment.” The press release also states:

“The partnership will combine Bittrex’s cutting-edge trading platform technology, and selection of nearly 200 digital tokens, with invest.com’s knowledgeable team of experts in derivative trading, portfolio management and equity trading.”

Over the past few years, Bittrex has emerged as a global leader in the blockchain space and is known for its pathbreaking services like dependable digital wallets, lightning-fast trade execution, robust token leading and over and above industry-leading security practices. Bittrex’s expertise in this domains will certainly be useful for creating a crypto exchange that caters to the EU investors. This all is further coupled with the decade-long experience and expertise of invest.com in investment management, new venture’s marketing, sales and compliance operations.

While commenting on the launch of the new exchange, Bittrex CEO Bill Shihara stated:

“Blockchain technology has the potential to provide groundbreaking solutions for businesses and consumers around the world. That’s why every action we take is geared toward advancing this emerging technology, including launching this new trading platform with invest.com. This partnership will increase customers’ access to some of the world’s most innovative blockchain projects and further drive adoption of this revolutionary technology. Today’s announcement is another exciting step forward for the industry and Bittrex as we continue expanding our global footprint through new services and strategic partnerships.”

Itai Avneri, invest.com’s spokesman and co-founder of the new venture partnership, stated:

“We are very excited to form this joint venture with Bittrex. Innovation and determination have led invest.com to take a strategic step forward into the new world of trading. The brand will focus solely on the emerging crypto industry.”

He went on saying:

“We believe that excellent product experience coupled with supreme customer support, value-added services and regulation state of mind will provide the community of traders with the ultimate platform to trade cryptocurrency in a safe and secure environment. Our goal is to become the most reputable platform in the EU and later in numerous countries across the globe.”

Currently, the new crypto trading exchange will be focused on EU operations only but the press release mentions that going ahead, it can plan to extend its services to other global markets. However, Bittrex states that the “services will be limited to qualified regions and countries, based on applicable international laws and restrictions.”

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