Holding ETH because it may go up? Today’s ETH value is about $800 versus it’s high $1432.88 (coinmarketcap) — that’s about 40% or $600 less buying power today. Giftz™ honors peak price, so buyers get
maximum value for their ETH today.
Giftz™ has a value proposition for both customers and merchants. On one hand, customers are rewarded by itCoin tokens for their purchases. On the other hand, merchants distinguish themselves amongst similar businesses and also build loyalty with their clients.