In 2017, it accounted for 39% of the market share, up from 28% in 2014. But this growth still doesn’t mean the industry isn’t rife with problems. Current models are wrought with excessively high commission fees, click fraud, and inefficient targeting algorithms, which cost advertisers billions annually in wasted funds.
That’s where Ubex comes in. Utilizing the power of blockchain technology and artificial intelligence, this startup is revolutionizing the digital advertising market. It circumnavigates the problem of high commission fees by eliminating digital marketing agencies entirely, tokenizing ad slots and having AI collect key data to make sure buyers can purchase effective digital and social marketing.
It combats click fraud by adopting the cost-per-action model and saving all actions to the ultra-secure blockchain. Finally, it optimizes targeting algorithms through the use of neural networks, ensuring an efficient use of purchasers’ advertising budgets.
Blockchain technology, artificial intelligence, and programmatic approaches are the way forward in digital marketing, promising to optimize advertising efforts. Ubex proves this with their great success in their ICO, which was held from May 21 to September 30, 2018.
Impressively, the project hit its soft cap in just one day, and over the course of the sale, it ended up hitting its hard cap, collecting 161 BTC, 25,074 ETH, and 3,336 LTC. Clearly, Ubex represents the future of digital marketing.
Thanks to the ICO’s immense success, the UBEX token is now worth even more than it was during the ICO. It’s available for purchase on a number of exchanges: You can get it on BitForex, BitMart, BTC-Alpha, Hotbit, and Bilaxy. The project also has won the voting on the LBank exchange, thanks to its loyal community joining together and voting for its listing. The competition was close at times, but in the end, Ubex won by a landslide thanks to its passionate community.
The token sale may be over now, but even if you missed it, it’s a great idea to invest in some UBEX tokens. They continue to increase in value, and as the success of this up-and-coming startup grows, so too will the tokens.