With Orbs’ support, THENA secured a coveted Binance listing, driving unprecedented interest in its ecosystem.
Layer-3 blockchain infrastructure provider Orbs announced Friday that it played a significant role in transforming the fortunes of THENA, a decentralized exchange (DEX) based on the BNB Chain (BEP-20).
With a $600,000 investment in late 2023, coupled with advanced trading technologies and strategic collaborations, Orbs said it helped THENA achieve significant milestones, including its November 2024 listing on Binance, the world’s largest cryptocurrency exchange.
A Two-way Business Relationship
The partnership between Orbs and THENA began in March 2023 when Orbs recognized THENA’s potential as a ve(3,3)-powered liquidity protocol on the BNB Chain. As part of the agreement,
Orbs provided THENA with the capital it needed to build out its roadmap as well as other necessities needed to succeed in the competitive world of the crypto economy.
As part of its commitment to ensuring THENA’s long-term growth, Orbs provided the platform with the infrastructures and marketing initiatives to enhance its visibility and attract a larger user base. The BNB Chain-based project was among the first blockchain platforms to leverage Orbs’ advanced trading solutions such as dTWAP and dLIMIT to enable precise automated trading and efficient liquidity management.
Additionally, THENA tapped other infrastructures built by Orbs to scale its business offerings. According to a press release seen by Coinspeaker, the DEX utilized Orbs Liquidity Hub and Perpetual Hub to deliver efficient trading execution.
The solutions also helped THENA expand its product offerings by introducing features like MEV protection, aggregated liquidity, and leveraged trading for users.
“These achievements demonstrate what true partnership and focus can accomplish in DeFi. By integrating Orbs’ technology and backing their vision with strategic investment, we’ve helped set a new standard for on-chain trading. The THENA team’s dedication to the Binance ecosystem has been remarkable, and we’re proud to be part of their journey,” said Ran Hammer, VP of Business Development at Orbs.
Expanding Global Footprint
Orbs also attributed the recent listing of THENA’s native token “THE” on Binance. THENA had earlier conducted an airdrop campaign on the world’s largest exchange before the digital asset officially began trading on the Binance spot market.
According to the press release, the token listing significantly boosted user interest and trading activity on THENA, driving THE to an all-time high of $2.88 on Thursday. Before the listing, the digital asset traded below $1.
Orbs said it also played a key role in THENA’s global expansion. In March 2024, THENA marked its entry into the South Korean market with a community meetup in Seoul. The project gained further international recognition by participating in major blockchain events such as Edcon Tokyo and Token2049 Singapore.
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