Open Builders and DOGS launch a Telegram Sticker Shop, allowing users to trade NFT stickers using TON blockchain and Stars currency.
A new feature is set to grace the Telegram space, allowing users to buy and trade limited-edition stickers limited-edition stickers as NFTs through the Open Network (TON) blockchain. Although influenced by Telegram co-founder Pavel Durov’s vision, this is neither an official Telegram project nor a partnership with Durov. Instead, it has been developed independently by Open Builders, the creators of the viral game Notcoin, in partnership with the DOGS meme coin community.
Open Builders and the DOGS meme coin team have announced the opening of the Sticker Shop, offering Telegram users a new way to enjoy their favorite stickers by transforming them into collectible digital assets. Unlike regular stickers, these are NFTs that users can truly own, trade, and even resell on platforms like Getgems. Purchases are made using Stars, Telegram’s in-app currency, which is linked to the TON cryptocurrency. Each sticker series is limited in quantity, potentially driving demand among collectors.
Notcoin and Open Builders founder Sasha Plotvinov noted that over 500 billion stickers are sent monthly by Telegram users, a statistic that shows the growing popularity of stickers on the platform. He believes tokenized stickers could serve as a way to introduce more people to blockchain technology. Plotvinov stated:
“Over 500 billion stickers are sent monthly by users on Telegram. Tokenized stickers are the new mass adoption meta.”
The platform is already generating buzz with partnerships with Bored Ape Yacht Club holders. Additionally, Blum, a Telegram trading app, will be launching its own sticker series, while the DOGS community will release its “King Dogs” collection in celebration of its meme coin.
This initiative reflects Durov’s vision of tokenizing stickers, an idea he discussed earlier this year. However, Sticker Shop is an independent project by the Open Builders team, utilizing the TON blockchain to combine Telegram’s popular sticker culture with blockchain technology. This provides creators with a new way to monetize their work and users with a chance to own and trade exclusive digital stickers.
Telegram Enhances Creator Tools with New Features
This development by Open Builders and the DOGS teams follows Telegram’s recent announcement of a new feature that allows content creators and mini-app developers to earn money and grow their audience. Creators can now earn Stars, Telegram’s in-app currency, for their work. Mini-app developers can use these tools to attract more users to their apps. Additionally, Telegram users can now find AI-generated stickers and create photo and video collages to share in their stories.
The AI-powered sticker search makes it easier to find the right sticker. By using a custom AI model, users can now search for stickers with multiple keywords and instantly get results from over 40,000 stickers in Telegram’s official packs.
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