10 New Crypto Coins to Invest in July 2025: Top New Cryptocurrencies

Looking for the best new crypto coins in 2025? According to our latest research and market analysis, TOKEN6900, Snorter Token, and Bitcoin Hyper rank among the most promising new crypto presales, driven by strong demand signals, engaged communities, and early-stage growth potential.

Our data-driven selection process evaluates new crypto projects based on presale performance, tokenomics, developer activity, and market trends. In this guide, you’ll find a curated list of the best new crypto coins 2025, key insights from our market research, as well as tips on how to find new crypto early.

Disclaimer: Cryptocurrencies are high-risk investments. This article is for informational purposes only and not financial advice. By using our site, you accept our terms and conditions. Some content may include affiliate links that may earn us a commission.

Key Takeaways for New Crypto Coins

• TOKEN6900 leads with $5M hard cap presale and 7+ million tokens staked, positioning as an “anti-S&P 500” alternative offering zero utility transparency
• Bitcoin Hyper delivers 436% staking APY through Solana VM Layer 2 infrastructure, raising $1.17M+ while attracting 18,000+ Telegram members seeking Bitcoin scalability
• BTC Bull Token secured $7.1M+ in presale with real Bitcoin airdrops at $150K, $200K, $250K milestones, plus deflationary burns tied to BTC price action
• Snorter Token raised $873K+ with 85% scam detection accuracy and 0.85% trading fees, targeting the $154B trading bot market through Telegram integration
• Best Wallet attracted $13.3M+ presale funding for a multi-chain wallet ecosystem with launchpad access, following exchange token success patterns in 2025

Best New Crypto to Invest In July 2025 — Top Picks

Token6900 (T6900)

• Inspired by SPX6900 & early 2000s internet culture
• 80% supply in fair launch presale ($5M cap)
• Fixed-supply meme coin, no utility or minting

Launch

June 2025

Meta

Meme, Satire

Learn More

Purchase Methods

USDT

Ethereum

Credit Card

Bitcoin Hyper (HYPER)

• First Bitcoin Layer 2 enabling fast, low-cost transactions
• Fixes Bitcoin’s speed and fee limitations with near real-time performance
• Enables a Bitcoin-native DeFi ecosystem

Launch

May 2025

Meta

Meme, Bitcoin L2

Learn More

Purchase Methods

Ethereum

USDT

USDC

Snorter Bot (SNORT)

• Fastest meme coin sniper on Solana and EVM
• Multichain Telegram bot with lowest fees and instant execution
• Snipe new tokens before bots and whales

Launch

May 2025

Meta

Meme, Multichain, Trading Bot

Learn More

Purchase Methods

Solana

Ethereum

USDT

+2 more

USDC

BNB

Best Wallet Token (BEST)

• Exclusive in-app access to vetted crypto presales
• Staking rewards with an annual percentage yield (APY) of up to 152%
• Upcoming Best Card enables crypto spending at millions of merchants with cashback

Meta

November 2024

Learn More

Purchase Methods

Credit Card

Ethereum

BNB

+1 more

USDT

SUBBD (SUBBD)

• AI-Powered Virtual Influencers
• 20% APY Staking Rewards
• VIP perks: livestreams, BTS content, credits, and more.

Launch

April 2025

Meta

AI, Payments, Content

Learn More

Purchase Methods

Credit Card

Ethereum

BNB

+1 more

USDT

Best New Crypto Coins List for 2025

Let’s now explore new crypto projects launching in the coming weeks. These are upcoming cryptocurrency releases, currently available through crypto presales, offering early investors the opportunity to purchase new crypto coins before they list on major exchanges.

1. TOKEN6900 (T6900) — Anti-S&P 500 Satirical Meme Coin With $5M Hard Cap Presale
2. Snorter Token (SNORT) — Telegram-Native Trading Bot With $175K+ Raised in 24H
3. Bitcoin Hyper (HYPER) — First Bitcoin Layer 2 with DeFi Capability
4. BTC Bull Token (BTCBULL) — Deflationary Token With Real Bitcoin Airdrops
5. Best Wallet Token (BEST) — Next-Gen Crypto Wallet Token With Ecosystem Perks
6. SUBBD (SUBBD) — Content Monetization Token with Web3 Creator Ecosystem
7. SpacePay (SPY) — Crypto payments for merchants with instant fiat conversion
8. Drift Protocol (DRIFT) — Solana-Based Perpetual Futures Dex
9. LittlePepe (LILPEPE) — Meme Coin With Structured Utility And Governance
10. Dawgz AI (DAGZ) — AI-Powered Meme Coin With Bots, Staking, And Social Rewards

New Crypto to Invest In Reviews and Analysis

1. TOKEN6900 (T6900) — Anti-S&P 500 Satirical Meme Coin Redefining Brain Rot Finance

TOKEN6900 is the standout satirical finance project of 2025, positioning itself as the brutally honest alternative to traditional market indices and crypto projects that make empty promises. The project launched its presale with a $5M hard cap, offering 80% of its total supply to early investors while embracing complete transparency about delivering zero utility.

TOKEN6900 presale. Photo: TOKEN6900

What sets TOKEN6900 apart is its “Peak Brain Rot Theory” — the idea that human minds weren’t designed to process endless charts and follow 19 wallets across three chains hoping for 20x gains. The project offers pure “collective delusion as liquidity” without hiding behind AI buzzwords or fake roadmaps.

TOKEN6900 claims objective superiority over SPX6900 by having exactly one extra token in its total supply (930,993,091 vs 930,993,090). Built on early 2000s nostalgia and “69” energy, the project embraces its role as a “consciousness parasite” — a tradable emotion for coping with modern finance’s chaos. Staking is live through the “Brain Rot Vault” with dynamic rewards exceeding 600% APY.

Key Points on TOKEN6900:

• Why it stands out: TOKEN6900 is the first “Non-Corrupt Token” offering zero utility promises while providing complete transparency about being pure financial satire.
• What it’s for: Built for anti-establishment traders, SPX6900 enthusiasts, and meme coin speculators who appreciate satirical honesty over fake utility promises.
• Community Momentum: Recently launched presale with viral social media engagement, over 7 million tokens already staked, and growing mentions from crypto influencers.
• Access & Availability: Presale is live with pricing from $0.0064 to $0.007125, targeting launch at $6M market cap with significant meme supercycle upside potential.

Visit TOKEN6900

2. Snorter Bot (SNORT) — Telegram-Native Trading Bot With Over $175,000 Raised in 24 Hours

Snorter Token has garnered early interest, raising over $175,000 within its first 24 hours of the presale launch, with the total sum now exceeding $400,000. The project is developing a Telegram-based trading bot specifically designed for sniping and trading newly launched Solana meme coins with advanced scam detection capabilities.

Snorter Official Website. Photo: Snorter.

Users can swap, snipe, copy trade, and monitor their portfolios entirely within Telegram. Built on Solana for ultra-fast execution, the bot is designed to stay ahead of MEV bots and front-running whales.

SNORT token holders benefit from reduced trading fees (0.85% versus 1.5% for non-holders), access to staking rewards with APYs exceeding 1,000%, and participation in airdrops from a 25% token allocation reserved for community rewards.

Key Points on Snorter Token:

• Why it stands out: Snorter is a Telegram-native trading bot with 85% accuracy in scam detection, helping users avoid rug pulls and honeypots in real time.
• What it’s for: Built for meme coin snipers and early traders on Solana, it enables fast token discovery and execution directly within Telegram.
• Community Momentum: The project raised over $ 175,000 in 24 hours and has rapidly expanded its Telegram user base, with strong engagement from retail traders.
• Access & Availability: The presale is now live and accessible through the official site, with CEX/DEX listings planned for after the bot launch.

Visit Snorter

3. Bitcoin Hyper (HYPER) — Solana-Powered Token Bringing Speed and Virality to Bitcoin’s Layer 2

Bitcoin Hyper is one of the most talked-about early-stage tokens in 2025, thanks to its unique blend of high-speed infrastructure and meme-driven branding. Backed by strong early momentum — including an 18,000+ user Telegram channel — Bitcoin Hyper is emerging as a serious contender in both the meme and infrastructure narratives of crypto.

Bitcoin Hyper Official Website. Photo: Bitcoin Hyper.

Built on the Solana Virtual Machine and priced at $0.0115 during its presale, $HYPER sets out to fix Bitcoin’s scalability problem while tapping into the massive retail interest in meme coins.

The project delivers more than just hype. Bitcoin Hyper already supports staking with an APY of 3,184%, providing utility from the very start.

Key Points on Bitcoin Hyper Token:

• Why it stands out: HYPER is the first meme coin built on a Bitcoin Layer 2 powered by the Solana Virtual Machine, combining BTC narrative with SVM speed.
• What it’s for: It enables fast, low-cost BTC transactions and offers 3,184% APY staking rewards to early supporters.
• Community Momentum: The project has raised over $1.17 million in presale and is gaining traction from both Bitcoin and Solana-based communities with 18,000+ members on Telegram.
• Access & Availability: Active presale with support for multiple chains; mainnet beta and staking platform already live.

Visit BitcoinHyper

4. BTC Bull Token (BTCBULL) — Deflationary Token With Real Bitcoin Airdrops on Key Pricing Milestones

Bitcoin Bull introduces a unique Bitcoin-pegged rewards model. As BTC hits key price milestones ($150K, $200K, and every $50K up to $1M), 10% of BTCBULL’s supply is airdropped proportionally to holders. The token also features a deflationary design, with supply burns triggered at BTC price targets ($125K, $175K, and so on), driving scarcity as Bitcoin rises.

Bitcoin Bull Official Website. Photo: Bitcoin Bull

The ongoing presale event is going strong, with over $4.3 million raised so far. BTC Bull Token has a staggered presale structure, with early buyers getting the lowest rate. The presale price is currently $0.00245, but it will increase in three days. The accepted presale currencies are ETH and USDT, and no minimum investment is required.

Key Points on BTC Bull Token:

• Why it stands out: BTCBULL delivers real Bitcoin airdrops to holders at key BTC milestones and features a deflationary token model tied to BTC price.
• What it’s for: Ideal for long-term Bitcoin believers seeking exposure to meme-driven upside plus real BTC-based rewards.
• Community Momentum: Over $7.1 million raised in presale, with a growing social community and transparent milestone roadmap.
• Access & Availability: Final stage presale is live; token will list on Ethereum and BNB DEXs following the first airdrop distribution.

Visit BitcoinBull

5. Best Wallet Token (BEST) — Next-Gen Crypto Wallet Token With Multiple Ecosystem Perks

Best Wallet backs the Best Wallet ecosystem, a fast-growing non-custodial app for storing and trading cryptocurrencies. The BEST token was created to reward wallet users with ongoing perks, including reduced transaction fees, enhanced staking rewards, and voting rights on project proposals.

Best Wallet Official Website. Photo: Best Wallet.

The most notable use case of BEST is priority access to the Best Wallet launchpad — an exclusive fundraising platform for new crypto tokens. BEST holders can invest in the first launchpad stage, meaning the lowest cost basis available.

Over $11.5 million has already been raised in Best Wallet Token’s ongoing presale (presales are similar to initial coin offerings). The current presale price is $0.024575 per BEST. Those unwilling to risk funds can join the airdrop campaign, which offers free BEST tokens when completing basic tasks.

Key Points on Best Wallet Token:

• Why it stands out: BEST powers a secure, multi-chain wallet offering staking, swaps, and gasless transactions in one app.
• What it’s for: Perfect for crypto users seeking an all-in-one wallet experience with native DeFi integrations.
• Community Momentum: The wallet has attracted tens of thousands of early users, with $13.3 million raised in its token presale.
• Access & Availability: The presale is open, and the public app launch is scheduled for Q3 2025 across Android, iOS, and web.

Visit BestWallet

6. SUBBD — Content Monetization Token with Web3 Creator Ecosystem

SUBBD is a utility-driven new crypto project building an AI-powered Social-Fi platform that bridges creators, fans, and degen communities. Its key innovation: tokenized AI personalities and fan economies that drive engagement and rewards across multiple platforms.

SUBBD positions itself as a next-gen hub for fan-driven ecosystems, offering both creators and fans new ways to earn, connect, and engage in the Web3 landscape.

SUBBD Official Website. Photo: SUBBD.

By integrating transparent rewards, token-holder governance, and AI-driven features, SUBBD provides fans with more direct access to creators while enhancing monetization tools. Early adopters of the SUBBD token gain beta access, premium perks, and a voice in shaping the platform.

Key Points on SUBBD:

• Why it stands out: SUBBD is an AI-powered Social-Fi platform that allows creators to tokenize their content and fans to earn through engagement.
• What it’s for: It transforms the creator economy by replacing passive subscriptions with dynamic, reward-based fan interaction.
• Community Momentum: Early traction includes a growing community of Web3 creators and over $655K raised in presale.
• Access & Availability: Built on Ethereum; presale is active with beta platform access and staking for early participants.

Visit SUBBD

7. SpacePay (SPY) — Crypto payments for merchants with instant fiat conversion

SpacePay is a fiat-on-ramp payment infrastructure that allows merchants to process cryptocurrency payments via Android-based point-of-sale (POS) terminals using a simple APK, with no hardware modifications required. Its narrative centers on real-world crypto utility, offering instant fiat conversion, volatility protection, and just 0.5% transaction fees, which contrasts sharply with traditional credit card costs.

SpacePay Official Website. Photo: SpacePay.

The project has already raised over $1.1 million in presale funding at approximately $0.003181 per SPY token. However, widespread merchant adoption remains the key hurdle; success depends on seamless integration with retail ecosystems and POS providers.

Key Points on SpacePay:

• Why it stands out: SpacePay lets merchants accept crypto using existing Android POS systems, with instant fiat settlement.
• What it’s for: It brings crypto payments to the real world, cutting fees to 0.5% and eliminating hardware friction.
• Community Momentum: The project has raised over $1.1 million in presale and supports 325+ wallet integrations.
• Access & Availability: Presale is live; merchant rollout begins in Q3 2025 with the full APK system already deployed.

Visit SpacePay

8. Drift Protocol (DRIFT) — Solana-Based Perpetual Futures Dex

Drift Protocol is a Layer 2 DeFi platform on Solana designed for derivative traders, offering features like perpetual futures, isolated collateral, and advanced order types. The project rides the narrative of Solana’s DeFi expansion, capitalizing on demand for low-cost, high-speed trading alternatives to traditional centralized exchanges.

Drift Protocol Official Website. Photo: Drift Protocol.

Drift Protocol is a Layer 2 DeFi platform on Solana designed for derivative traders, offering features like perpetual futures, isolated collateral, and advanced order types. The project rides the narrative of Solana’s DeFi expansion, capitalizing on demand for low-cost, high-speed trading alternatives to traditional centralized exchanges.

DRIFT offers high APY farming incentives and deep liquidity pools that could drive mass adoption, especially among professional traders. However, Solana’s occasional network instability remains a concern, as disruptions could temporarily halt trading activity.

Key Points on Drift Protocol:

• Why it stands out: Drift is a Solana-based perpetuals DEX with leverage up to 50× and advanced features like cross-margin and TWAP oracles.
• What it’s for: Targeted at pro traders looking for a fast, on-chain alternative to centralized derivatives platforms.
• Community Momentum: The protocol reached over $300 million in TVL and maintains ~180,000 active users since launch.
• Access & Availability: Trading is live on Solana DEXs; DRIFT token launched via airdrop in May 2024 and peaked at ~$2.60.

9. LittlePepe (LILPEPE) — An Evolved Meme Coin With Structured Utility And Governance

LittlePepe blends meme coin culture with a novel narrative: networked utility tokens, governance, and funding mechanisms through its “Pump Pad.” This positions it as part of the “next-gen meme coin” trend — bridging virality with community-driven utility.

LittlePepe Official Website. Photo: LittlePepe

Initial traction from its presale launch and viral marketing suggests strong early momentum. However, success depends on sustained community activity and avoiding meme burnout; if interest fades, token value may stagnate or drop.

Key Points on LittlePepe:

• Why it stands out: LittlePepe is a meme-focused Layer 2 with zero tax and a built-in “Pump Pad” for launching other meme tokens.
• What it’s for: Ideal for meme coin traders seeking low-cost trading, viral token launches, and community governance.
• Community Momentum: Raised over $200K within 24 hours of presale and saw explosive early engagement across Telegram and X.
• Access & Availability: The presale is live on Ethereum with DEX listings planned after mainnet launch on June 10, 2025.

10. Dawgz AI (DAGZ) — AI-Powered Meme Coin With Bots, Staking, And Social Rewards

Dawgz AI blends meme culture with AI utility — offering AI-powered trading tools, automated meme generation, and community features, while maintaining the fun and accessible nature that makes meme coins successful. This hybrid approach could appeal to both utility-seekers and meme coin enthusiasts within the expanding narrative of AI tokens.

Dawgz AI Official Website. Photo: Dawgz AI

The presale has raised over $3.5 M, signaling strong investor appetite in AI‑driven crypto innovation. However, the project still faces execution risk, as bot performance and token utilities are yet to be proven in market conditions.

Key Points on Dawgz AI:

• Why it stands out: SpacePay lets merchants accept crypto using existing Android POS systems, with instant fiat settlement.
• What it’s for: It brings crypto payments to the real world, cutting fees to 0.5% and eliminating hardware friction.
• Community Momentum: The project has raised over $1.1 million in presale and supports 325+ wallet integrations.
• Access & Availability: The presale is live; merchant rollout begins in Q3 2025 with the full APK system already deployed.

Hottest New Crypto Launches in July 2025

The most notable new crypto launches are listed below — their performance reflects broader market conditions:

Best New Crypto Coins Launches and Timelines

Here’s an overview of key new crypto coin launches and timelines to watch. Tracking presale status, launch windows, and first exchange listings helps investors identify early entry opportunities in emerging cryptocurrencies in 2025.

How We Picked the Best New Crypto Projects to Watch – Our Methodology

New crypto launches are beyond frequent — thousands of new tokens enter the market monthly. Most are created without any purpose and can be disregarded.

Choosing which new altcoins to buy remains challenging, so it’s crucial to follow a proven methodology. The following sections discuss key considerations when building a profitable portfolio.

Clear and Unique Use Cases

Most analysts agree that new cryptocurrencies should have a clear use case if they’re to succeed. This has never been more important, with CoinMarketCap data showing that over 13 million tokens now exist. Use cases ensure there’s a reason for the crypto token to be purchased rather than being another speculative bet.

A good example is Meme Index, which has developed the world’s first index funds for meme coins. MEMEX’s use case, its native token, is market access. Only MEMEX holders can invest in Meme Index baskets, providing a more realistic correlation between demand and price discovery.

Use cases, while important, should be realistic and verifiable. Many new projects make big claims about innovative products and services they’re working on. Whitepapers often present technical ambitions without any evidence that they exist. An early demo, Beta launch, or partnerships with crypto industry leaders are good signs that the use cases are legitimate.

Token Supply Dynamics

New crypto projects have unique supply dynamics, directly impacting their investability. Investors should focus on projects with capped supplies, preventing the creation of additional tokens and avoiding inflationary pressures. Capped supplies create scarcity, potentially increasing their value over time.

Investors should assess the circulating supply too — the percentage of tokens in the public domain. Consider a project with a 100 billion token supply but only 20 billion in circulation. 80% of the supply enters the market at some point, reducing the token’s appeal. This concept also applies to traditional equities, with new share issues often leading to stock price declines.

Bitcoin Bull Tokenomics. Photo: Bitcoin Bull

Evaluate the supply allocation as well — check what percentage of tokens the team allocates for day-to-day expenses, marketing, exchange listings, rewards, etc. A well-balanced supply distribution allows long-term sustainability, ensuring the team achieves its roadmap targets without burning through its operating capital.

Roadmap Progress and Objectives

New cryptocurrencies, similar to traditional startups, are often early-stage initiatives. They’re developing innovative ideas or concepts rather than having working products or services. Risk varies depending on progression — consider what’s already achieved and what remains in development. Projects with measurable progress within stated deadlines are a good sign, while those consistently missing roadmap targets are a red flag.

The team should also share roadmap progress on social media, updating investors on achievements, challenges, and expected completion. All startups face development setbacks — how they respond is what matters.

Market capitalization

Market capitalization — the total circulating tokens multiplied by market price — directly impacts risk and potential rewards. Most new cryptocurrencies have small market capitalizations, allowing investors to target significant gains. For example, a project valued at $1.5 million that grows 20x reaches a modest $30 million valuation.

20x growth is considerably more challenging for large-cap cryptocurrencies — substantial buying pressure is needed.

The trade-off is that small-cap cryptocurrencies are extremely volatile — large losses can occur in a short timeframe. Unlike large-caps, substantial selling pressure isn’t needed for a rapid market crash. Investors with lower risk appetites might prefer new cryptocurrencies with higher market capitalizations, reducing volatility but also limiting growth potential.

We included new cryptos to watch with various market capitalizations to suit different risk-reward profiles. High-risk, high-return investors will like presales — TOKEN6900, Meme Index, and BTC Bull Token, for instance, have small market capitalizations and a high upside potential. Larger capitalized projects like OFFICIAL TRUMP and Walrus are better suited to more risk-averse investors.

Exchange Listings

Most new cryptocurrencies are traded on decentralized exchanges (DEX) like Uniswap and Raydium. This reduces the token’s price potential — DEXs have significantly lower trading volumes and liquidity compared to centralized exchanges (CEXs) like Binance. Consider that Binance volumes were over $26 billion in the past day, compared to just $269 million on Raydium.

Cryptocurrencies on Binance have access to over 267 million traders, too, giving new projects significantly more exposure.

Investors can manage risk and reward by evaluating new cryptocurrencies based on their exchange listings. Major exchanges typically don’t approve brand-new tokens due to increased volatility. They prefer established projects with high trading volumes, translating to higher commission revenues.

DEXs are the go-to option for discovering undervalued gems new to the market, so assessing your risk tolerance and trading goals is essential.

Crypto Narratives

Broader crypto markets tend to favor narratives representing specific crypto industries or use cases. A good example is AI cryptocurrencies — projects like Render, Bittensor, and Virtuals Protocol have seen substantial growth.

Another emerging high-growth narrative is satirical finance and meme coin evolution. These projects challenge traditional finance through self-aware humor and transparent tokenomics. TOKEN6900 falls within this category, positioning itself as the “anti-S&P 500” with zero utility promises and complete honesty about offering pure “collective delusion as liquidity.”

Investors can choose new cryptocurrencies from proven narratives or emerging sectors with future potential, such as real-world assets (RWA), quantum computing, or green energy. Allocating funds across various niches ensures a well-balanced and diversified portfolio.

Initial Price Action

Seasoned investors analyze early price action when picking new cryptocurrencies to buy. Immediate price rallies following initial exchange listings are a good sign, indicating that the broader markets expect further growth.

However, investors should evaluate whether early price appreciation is based on hype or long-term potential. OFFICIAL TRUMP, for instance, increased by 10x within 48 hours of launching on Solana’s blockchain. Investors buying OFFICIAL TRUMP near its peak have since witnessed an 85% decline — this example reflects the speculative nature of meme coins.

Announcement of the TRUMP token launch. Source: Donald Trump

Sustained rallies show stronger conviction from the markets, so consider new tokens with more established price growth to lower risk. This helps avoid hype cycles and promotes a more sustainable, profitable portfolio.

Why 2025 is the Year of New Crypto Coins (Market Snapshot)

Several macro trends in 2025 make it a favorable year for new crypto projects and new crypto coins.

First, investor sentiment is strong. Bitcoin is trading above $100 K while exchange-held supplies are tightening, prompting renewed interest and inflows into crypto, including presales. Institutional adoption continues to grow: the launch of new spot Bitcoin and Ethereum ETFs, along with executive moves such as the former Commerzbank CEO joining DeFi Technologies, signals a deepening of mainstream interest.

Second, presale activity has become more disciplined. As documented by Bitget and CoinCentral, presales are increasingly seen as strategic early-stage investments rather than speculative gambles, offering lower entry costs and structured incentives. The presale model’s maturity supports the rise of new crypto coins coming out in 2025.

Third, Layer‑2 growth and DeFi expansion provide the infrastructure for scaling. Over 45% of DeFi transactions are now on Ethereum L2s like Arbitrum and Optimism, with ZK‑rollups able to process over 70 TPS — nearly six times Ethereum’s base network throughput. According to Cointelegraph, precedents such as Babylon and EigenLayer demonstrate that BTC-based L2 ecosystems are gaining traction.

Finally, according to the Precedence Research market report, the DeFi market is forecasted to surge from around $32 B in 2025 to over $1.5 T by 2034 — a ~54% CAGR. This structural expansion underpins demand for emerging cryptocurrencies in 2025.

Summary:

• Institutional interest and improved sentiment provide a stable backdrop for the best new crypto coins.
• Layer‑2 scaling and disciplined presale frameworks enable sustainable growth for new crypto projects.

Benefits of Buying New Cryptocurrencies

We’ve discussed our methodology when picking new crypto coins with potential. Next, we’ll explore the benefits of buying new digital currencies.

Early Project Investors Get a First-Mover Advantage

First-mover advantage refers to investing early, backing new concepts and innovative technologies before the broader market catches up. Consider an investor buying Microsoft stock in 1986, long before computers became mainstream. Microsoft stock has increased by over 380,000% since its initial public offering (IPO) — providing early backers with substantial returns.

The same concept applies to new cryptocurrencies — investors risk funds on innovative solutions that haven’t been fully adopted. Early investors gain market exposure at a more attractive price point, enabling long-term growth as the latest development milestones are achieved.

Target High Returns

Up-and-coming crypto projects often launch with low valuations, allowing investors to target high returns. A GlobalData report shows Ethereum’s market capitalization was just $80 million in 2015. Ethereum hit a $540 billion valuation in 2021 — a massive return for early adopters.

Cathie Wood, founder and CEO of ARK Invest, predicts a $20 trillion crypto market capitalization by 2032. This highlights the long-term growth potential when investing in new cryptocurrencies with strong fundamentals.

Another example is Solana, launching on exchanges in April 2020 at $0.67 per SOL. Solana hit an all-time high of $294.33 in January 2025 — a growth of 439x in under five years. Investors risking just $1,000 when Solana launched would have made $439,000 at the market peak. Solana was also available as a presale token, with early backers paying a reduced rate of $0.22. This increased the upside to 1,337x for presale buyers. We included a presale project like Best Wallet Token in our list for this reason.

Incentives for Early Investors

New crypto projects often provide incentives to early backers, helping them stand out in this highly crowded market. A common example is staking rewards, with huge APYs typically available during the initial few months. The Meme Index, which recently launched on Uniswap following its successful presale, offers a 505% APY. Investors can stake MEMEX tokens on Meme Index’s website, but APY will reduce as demand rises.

MEMEX token staking. Photo: Meme Index.

Price incentives are sometimes offered by new cryptocurrencies, too, especially when investing in presale events. Many presale projects increase prices every few days, rewarding early backers with the lowest price.

Exclusive access to ecosystem features can also be reserved for early holders. One example is Best Wallet Token, which offers BEST holders priority access to new launchpad events. The key benefit is reduced token prices, a perk for speculative investors.

Broad Portfolio Diversification

New digital currencies are also beneficial for portfolio diversification. Investors have a significant choice, not only because of the sheer quantity of new launches but also the wide selection of industries and narratives. Diversification ensures that investors avoid becoming overexposed to any single project, which can mean significant losses if it isn’t successful.

A better strategy is investing in several different tokens from each selected category. Consider an investor with $5,000 who seeks exposure to new cryptocurrencies. They’re interested in five investing categories — RWA, layer-2 networks, meme coins, AI, and decentralized finance (DeFi). That investor could allocate $1,000 across several new projects from each category to reduce risk, while still offering exposure to high-growth markets.

Risks of New Crypto Launches

This section details the key risks of buying new cryptocurrencies and how to mitigate them effectively.

Many New Cryptocurrencies Are Pre- Or Mid-Development

Crypto launches are often brand-new projects in the pre- or mid-development stage. There are no guarantees that the utility offering, such as a new layer-1 blockchain or a DeFi ecosystem, will ever be built. Investors risk money believing a working product will eventually arrive, but operational challenges can prevent completion.

New projects often need vast resources to meet development targets, so one risk is that funds become depleted. Investors should factor these risks into the valuation, similar to investing in a growth stock from an emerging industry. New cryptocurrencies without any development evidence should have a much smaller market capitalization than those closer to a Mainnet launch.

High Volatility and Potential for Sharp Price Declines

All cryptocurrencies are highly volatile, particularly when compared to blue-chip stocks like Coca-Cola, Pfizer, and Microsoft. New crypto tokens present significantly greater volatility, especially when projects have small market capitalizations. This is due to market depth — the amount of traded dollars required to shift the market price by a certain amount.

Small-cap cryptocurrencies don’t require substantial buying or selling pressure to see large pricing swings. This is why new cryptocurrencies rise and fall much faster than established projects with bigger valuations.

The key takeaway is that investors can lose serious amounts when buying new cryptocurrencies. You should only risk amounts you’re prepared to lose.

Higher Probability of Investing in Scam Tokens

Most crypto scams happen in the early stages — a coin is launched hours ago, people start to buy it, and then the founder, developers, or other people in their network run with the money. Rug pulls are common scams — project founders build hype with fake promises only to withdraw liquidity from the DEX pool. The market price crashes, leaving investors with worthless tokens.

Investors can mitigate rug pull risks by verifying whether the liquidity pool has been locked and for how long. Founders are unable to withdraw liquidity during the lock period, so it’s a critical safeguard.

Pump and dump scams are also common with the newest crypto projects. Insiders artificially pump the token’s price, encouraging legitimate investors to buy, assuming they’ve found a potential gem. The founders eventually sell their tokens, profiting from victims and causing the price to crash.

Pump and dump risks are harder to mitigate, but the best practice is to avoid making investments purely because of price action. The better strategy is to focus on strong fundamentals, like use cases and development progress.

Example of a pump-and-dump scheme. Photo: CoinMarketCap.

Investors should also understand honeypot scams before buying new cryptocurrencies. The founders create a smart contract with malicious code, unidentifiable by the untrained eye. This allows them to perform functions that disadvantage existing investors, such as creating additional tokens above the capped supply (which can then be sold). Honeypots can also restrict holders from selling their tokens — that ability is only available to the founders.

The best way to avoid honeypot scams is to verify whether the smart contract has been audited. Reputable auditing companies can identify contract vulnerabilities, so scammers avoid them. However, even audited smart contracts can be malicious, so they’re never a guaranteed safeguard against scams.

Broader Market Conditions

Broader market conditions have a major influence on price performance, particularly new cryptocurrencies with unproven or underdeveloped use cases. Bearish cycles, where sentiment is weak for extended periods, often result in most cryptocurrencies losing value, regardless of their fundamentals.

Investors should remember that risk-management principles like diversification can’t defend against market forces. Staying in the market long-term is the only way to avoid short-term volatility. Bitcoin declined from about $69,000 in late 2021 to under $16,000 a year later, only to hit an all-time high of $109,000 in January 2025. This shows that even the world’s most popular and valuable crypto witnesses extreme volatility.

How to Find New Crypto Coins

This section discusses the top strategies seasoned investors use to find new crypto coins coming out.

CoinMarketCap’s ‘Recently Added’

CoinMarketCap is the de facto website for crypto pricing data, boasting over 340 million monthly visitors. Thousands of new cryptocurrencies launch daily, but only a small percentage are added to CoinMarketCap’s database.

The “Recently Added” section shows new cryptocurrencies in reverse chronological order — clicking one presents valuable crypto news and up-to-date information.

Investors can view the token dynamics, including the total and circulating supplies, network standard (e.g., ERC20), and the contract address. Pricing data, including market capitalization and volume, is also shown. CoinMarketCap also provides links to the project’s website so that investors can evaluate whitepapers and roadmaps independently.

Analyze On-Chain Data

On-chain data extracts information from the blockchain and presents it in an easy-to-view format. New cryptocurrencies appear on blockchain ledgers immediately after launching on DEXs, allowing investors to view them within seconds.

Several platforms provide on-chain data from multiple crypto ecosystems, including Birdeye, DEXTools, and DexScreener. These platforms are free, but premium features (like real-time tracking) require subscriptions. Investors should use the available filters to find potential projects, considering the sheer number of launches.

Birdeye filters, for instance, include price changes, market capitalization, holders, watchers, total supply, and volume. Specific blockchains can be targeted too, such as Solana, BNB Chain, Arbitrum, Ethereum, and Base.

Birdeye filters. Photo: Birdeye

Investors should create filters aligning with their risk appetite and goals. Risk-averse strategies should avoid new coins launched within the past few days — these come with higher volatility and increased risk of scams.

Explore Social Media for Trending Cryptocurrencies

Millions of investors use X, formerly Twitter, to find the next big crypto. Projects frequently trend on X before blowing up — potential signs include increased mentions, high engagement levels, and “Likes” or shares from influential people. Investors can search key terms like “new crypto”, focusing on posts with the most views and comments. This strategy should only be used as a baseline; independent research is crucial.

Reddit is also a valuable source when assessing potential crypto gems — its unique audience isn’t afraid to call out potential scams or unrealistic development targets, so check whether existing threads mention projects you’re interested in.

Existing and Upcoming Presales

New cryptocurrency releases use presales to raise funds — investors secure a first-mover advantage before exchange listings. Crypto Presales can be extremely high risk, as they’re often brand-new projects without proven use cases.

There’s no pricing history either, so investors should proceed with caution. See a list of current ICOs here.

That said, presales also present high-growth opportunities — most offer discounted prices and a micro-cap valuation.

Many successful projects, including those with the largest market capitalizations, use presales before launching on exchanges. A good example is Ethereum — early-stage investors paid just $0.31 per ETH in 2014; the ETH price hit almost $5,000 in 2021.

Conclusion

New coins are high-risk investments, but selecting projects with strong fundamentals can offer attractive long-term growth. Investors should avoid overexposure to any single token — a more risk-averse strategy is to build a diversified portfolio within the cryptocurrency landscape.

In our view, the best new crypto to buy is TOKEN6900, an anti-S&P 500 satirical meme coin that offers complete transparency with zero utility. TOKEN6900 positions itself as pure “collective delusion as liquidity” while challenging traditional finance through brutal honesty and Peak Brain Rot Theory. TOKEN6900’s presale is now live, featuring a $5M hard cap and over 7 million tokens already staked.

References

1. Big Tech’s New AI Obsession: Agents That Do Your Work for You (Bloomberg)
2. Ethereum’s Market Capitalization History (2015 – 2023, $ Billion) (GlobalData)
3. What is a Rug Pull: Types, How to Avoid Them (Finance Magnates)
4. Bitcoin Touches New High of $109,000, Then Reverses in Volatile Session on Trump Inauguration Day (CNBC)
5. Bitcoin ETFs Spark Record Inflows, Institutional Demand Grows (Coindesk)
6. Ex-Commerzbank CEO Joins DeFi Technologies Amid Growing Institutional Interest (Bloomberg)
7. How Crypto Presales Are Evolving in 2025 (Bitget Research, via CoinTelegraph)
8. Ethereum L2 Adoption & DeFi Scaling Trends, Q1 2025 Report (Messari)
9. Bitcoin Supply on Exchanges Hits Multi-Year Low as Long-Term Holders Accumulate (Glassnode)
10. Layer 2 Dominates DeFi Transaction Volume in 2025 (DeFiLlama)
11. DeFi Market Size Forecast Worldwide 2025–2034 (Statista)