How Data Can Help in the Fight with Coronavirus (Covid-19)

Big Data News

Explore the most recent industry news stories, updates, expert views and analysis covering all the ins and outs of the cutting-edge Big Data sphere

Big Data News Today

Explore the most recent industry news stories, updates, expert views, and analysis covering all the ins and outs of the cutting-edge Big Data sphere.

Big data is a field that treats ways to analyze, systematically extract information from, or otherwise, deal with data sets that appear to be too large or complex to be dealt with by traditional data-processing application software. Big data involves the enormous, differing sets of data that develop at ever-expanding rates. It envelops the volume of data, the speed or rate at which it is made and gathered, and the assortment or extent of the data points being secured.

Many companies around the world have employed the use of big data to get closer to their customers as they look to bridge the gap between themselves and their clients. One of such companies is Amazon, the e-commerce platform uses big data to obtain information about its customers and use it as a means to serve them better. This usually comes as a surprise to users and many feel their privacy is being intruded. However, Amazon utilizes predictive analytics to boost its users’ satisfaction and obtain their loyalty, and that has helped the brand develop into a major online retail platform.

Generally, having more information about clients usually helps businesses target their products and promotional inputs to serve them better. Organizations that can gather a lot of information are furnished with the chance to carry out a more precise and suitable analysis.

Businesses usually have the capacity to deal with bigger sizes of data, although they may turn out to be a burden at times. Notably, figuring out which data is relevant and irrelevant is important. And in the same vein, determining what makes the data relevant or significant is a key factor.

Coinspeaker brings you the latest stories and news on big data analytics today as we bring you closer to the data analytics space and how tech firms have adopted its daily use.

Click to see more