Basic Attention Token introducing blockchain-based digital advertising
Basic Attention Token radically improves the efficiency of digital advertising by creating a new token that can be exchanged between publishers, advertisers, and users. It all happens on the Ethereum blockchain.
The token can be used to obtain a variety of advertising and attention-based services on the Brave platform. The utility of the token is based on user attention, which simply means a person’s focused mental engagement.
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ICO’s Details
GENERAL INFORMATION
ICO Opening Date:
Wed, May 31st, 2017 12:00 AM
ICO Closing Date:
Wed, May 31st, 2017 12:00 AM
TOKEN DETAILS
Symbol:
BAT
Blockchain Type:
Ethereum
Platform:
ERC20
Team
Brendan Eich - Founder, Vision, Strategy Brian Bondy - Co-Founder, Browser Engineering Lead Yan Zhu - Security & Privacy Engineering Scott Locklin - BAT Smart Contracts & Economics Bradley Richter - Brand & Interaction Design Catherine Corre - Communications Brian Brown - Go-to-Market Marshall Rose - Ledger & Wallet Systems Brian Johnson - Electron & Chromium Integrations Aubrey Keus - Automation & Wallet Systems Luke Mulks - Ad-Tech Expert
Advisors
Ankur Nandwani
Zooko Wilcox
Greg Badros
Jon Bond
Disclosure:This page is created to provide market intelligence. This is not investment advice and does not constitute any solicitation or endorsement of any investment. Any investment you make is done at your own risk and at your full and absolute discretion.
