Klarna Bank AB, commonly referred to as Klarna, is a Swedish fintech company that provides online financial services such as payments for online storefronts and direct payments along with post-purchase payments.
The company has more than 4,000 employees, most of them working at the headquarters in Stockholm and Berlin. In 2021, the company handled about US$80 billion in online sales. As of 2011, about 40% of all e-commerce sales in Sweden went through Klarna. In 2021, the company was Europe’s most valuable private tech company, at a $45.6 billion valuation, however this crashed to $6.7 billion in 2022.
Klarna’s core service is to provide payment processing services for the e-commerce industry, managing store claims and customer payments. It has become known as a ‘Buy now, pay later’ (BNPL) service provider, offering customers credit on their purchases as part of the checkout process.
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Klarna Details
Operating Status:Active
Business TypePrivate
HeadquartersStockholm, Sweden
Founded Date
2005
Organization CEOSebastian Siemiatkowski
FoundersSebastian Siemiatkowski, Niklas Adalberth, Victor Jacobsson
The tech startup sector has recently faced challenges due to rising interest rates, which have put pressure on valuations, especially for late-stage companies.
Klarna seeks to leverage the power of AI for offering curated shopping experiences to customers while also introducing TikTok features and new tools for advertisers.
