Place/Date: Zug, Switzerland - August 10th, 2017 at 1:34 pm UTC · 4 min read
Source: Wachsman PR
The Sweetbridge Foundation, a non-profit aiming to leverage blockchain technology to power the next generation of global supply networks, announced today that it has established strategic partnerships with a number of leading companies in the blockchain, technology, and supply chain spaces in a new Liquid Value Alliance. Founding members including Synerzip, iprotus, PreVisionX, CoinFund, Mereo, Wachsman PR, and the Crypto Valley Association. The Liquid Value Alliance will together solve complex global commerce challenges and promote faster, fairer trade in extended multi-enterprise supply chains and value networks.
Sweetbridge has established key technical relationships with PreVisionX, iprotus, and Synerzip. Texas-based PreVisionX, a mobility-as-a-service (MaaS) technology platform, will allow the Alliance to progress its vision of a decentralized global economy by bringing mobile control, visibility, and efficiency to orchestrate workflows such as transportation and trucking. Sweetbridge’s strategic partnership with Zug, Switzerland-based iprotus, a leading blockchain development group, will allow for fraud prevention as Sweetbridge develops a sophisticated blockchain platform that can provide an immutable record of provenance. Through its collaboration with Synerzip, a U.S.-based software product development company, Sweetbridge will benefit from technological expertise and services as it scales its engineering capacity.
Sweetbridge CEO and Chairman Scott Nelson said: “Sweetbridge is proud to announce key partnerships with some of the most significant players in the blockchain, logistics, and technology spaces. As we establish a decentralized network that addresses some of the most gaping economic deficiencies in global value chains, our aim is to bring together the most innovative and sophisticated companies that also understand the immense benefits that blockchain can provide to industry. We are confident that the skills and expertise of our partners will prove to be an invaluable asset as we work toward building a global, liquid supply chain network.”
Sweetbridge has also partnered with CoinFund, a New York-based blockchain technology research company and crypto asset investment vehicle. The company specializes in performing market and investment research in the blockchain space that it uses to make strategic investments in the space.
In addition, Sweetbridge has enlisted Mereo and Wachsman PR as key partners for marketing, business development, and public relations. Mereo implements marketing and sales strategies to help companies grow and sustain revenue performance. Based in New York and Dublin, Wachsman PR is the largest public relations firm specializing in media relations and strategic brand development for digital currency and blockchain-based companies. Sweetbridge is also a member of the Crypto Valley Association, the Swiss-based not-for-profit association that supports the development of blockchain and cryptography-related technologies and businesses.
Sweetbridge President of Alliances Mac McGary said: “Together we are building modern trading ecosystems that add value from any product’s origin through its manufacture, delivery, and consumption. A liquid value network comprised of many autonomous partners provides the most efficient flows of products, money, and information required to produce, sell, and deliver a product.”
Sweetbridge protocols will leverage blockchain technology to solve some of the key deficiencies in global value chains, starting with the $54 trillion supply chain and logistics ecosystem. These issues include underutilization of available resources, inefficient use of capital and talent assets, illiquidity in working capital, and disruptive change. A recent PwC report estimated that there is at least €3.5 trillion euro in working capital, at any given time, that has the opportunity to be unleashed for other uses. Sweetbridge aims to inspire a new economy powered by blockchain that will create better value for all participants by aligning with the financial incentives of large companies, as well as those of individuals.
More information on Sweetbridge is available at www.sweetbridge.com.
Sweetbridge CEO and Chairman Scott Nelson and Sweetbridge President of Alliances Mac McGary are available for interview.
Founded in October 2016, Sweetbridge is a blockchain-based economic framework that transforms supply chain and logistics collaboration through fast, fair, and flexible value exchange protocols that unleash working capital for the benefit of all participants. The company is an open-source project sponsored by a Swiss non-profit foundation. Its goal is to tap into blockchain technology to solve supply chain problems such as illiquidity, underutilized resources, and capital and talent asset optimization.
Disclaimer Wachsman is the source of this content. Virtual currency is not legal tender, is not backed by the government, and accounts and value balances are not subject to consumer protections. This press release is for informational purposes only. The information does not constitute investment advice or an offer to invest.