Lionel Messi Effect: Soccer Ticket Sales Explodes in The US as Prices Surge Over 1,700%
Other than ticket sales, part of Messi’s monumental contract also saw him sign an undisclosed revenue-sharing agreement with Apple TV and Adidas.
Fan Token Platform Socios Signs Multi-Year Deal with 26 MLS Clubs
Socios and MLS will create a unique community of fans wherein they can interact with each other and participate in events and reward programs.