GDA Joins DigitalBits Ecosystem to Bring Branded Cryptocurrency to Enterprise

Place/Date: TORONTO, CANADA - May 1st, 2020 at 5:00 pm UTC · 3 min read
Contact: GDA, Source: Global Digital Assets

Global Digital Assets (GDA), the first merchant bank in North America to focus on blockchain and digital assets, announced today that it will be joining the DigitalBits ecosystem to further enterprise adoption for branded cryptocurrencies.  GDA, in collaboration with other ecosystem participants, will provide the infrastructure necessary for consumers, merchants, brands and payment providers to benefit from branded cryptocurrencies, inclusive of the emerging subcategory of branded stablecoins.

GDA and its subsidiaries have worked with fortune 500 companies, such as Toronto Dominion Bank, governments in North America, the Caribbean, Africa and Asia, as well as some of the world’s largest digital ecosystems, such as TRX and the ONT networks.  Founded through the combination of MLG Blockchain and Secure Digital Markets, GDA bridges enterprise solutions with digital markets to accelerate the adoption of blockchain technology within mainstream society.  GDA will facilitate and support select enterprises focused on the generation and deployment of branded cryptocurrency solutions, inclusive of capital for the procurement of DigitalBits’ XDB tokens.

Sharing a common vision with DigitalBits to introduce blockchain to the average user, GDA seeks to introduce the skew of branded cryptocurrencies to existing clients and enterprises alike, generating further support for the emerging asset category of branded stablecoins.

Michael Gord, GDA CEO, said:

“Brands and corporations may spur the next wave for banking the unbanked, and we believe that branded currencies may be the first glimpse of achieving this. With DigitalBits, we intend to bring this emerging asset category together with today’s digital banking solutions.”

Global Digital Assets

Global Digital Assets (GDA) is a global blockchain & digital assets focused merchant bank based in Toronto & New York City founded during the combination of MLG Blockchain and Secure Digital Markets. GDA offers a full-suite of services spanning from ventures and capital to markets and liquidity in order to provide end-to-end solutions to disruptive and cutting-edge blockchain projects.

Global Digital Assets and its experienced management team has experience that spans the entire blockchain industry. This includes venture capital, capital markets, trading, blockchain technology, token development and issuance. Our team has played a significant role in taking dozens of tokens to market for clients around the world; having led million dollar marketing and activation campaigns, and completing over three billion dollars of private placement or OTC transactions. We have worked with a variety of firms ranging from family offices and HNWI, Fortune 100 enterprises, startups and global governments looking to accelerate their countries’ adoption of the blockchain.

DigitalBits

DigitalBits is a blockchain protocol and network layer designed for consumer digital assets, specifically branded currencies. DigitalBits is focused on supporting innovators with driving enterprise adoption of cryptocurrency and its use in enhancing the consumer experience and corporate social responsibility initiatives.

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