Ubisoft Dabbles into NFTs by Unveiling New Platform Ubisoft Quartz, Tezos Shoots 30%

UTC by Bhushan Akolkar · 2 min read
Ubisoft Dabbles into NFTs by Unveiling New Platform Ubisoft Quartz, Tezos Shoots 30%
Photo: Depositphotos

The Ubisoft Quartz platform will feature its own set of NFT collectible dubbed Digits “playable in AAA games and running on energy-efficient technology”. 

French video game publisher Ubisoft is making a very big move into the world of non-fungible tokens (NFTs). On Tuesday, December 7, Ubisoft announced the launch of its new NFT platform Ubisoft Quartz.

The game published will also launch this platform in beta this week with Ghost Recon Breakpoint for PC players on Ubisoft Connect. Ubisoft specifically refers to the NFTs on the Ubisoft Quartz platform as Digits. Ubisoft calls it “the first NFTs playable in AAA games and running on energy-efficient technology”.

The game publisher also said that these Digits will be available in-game in the form of weapons, vehicles, and equipment in Ghost Recon Breakpoint. This will be specifically available to the early adopters for free on December 9, 12, and 15 in the US and Canada. Later, Quartz will roll out this feature in Spain, Brazil, France, Germany, Belgium, Italy and Australia.

In a recent interview published on the website, Didier Genevois, Ubisoft’s blockchain technical director, expressed his views on NFTs. He noted:

“This new approach can even, on a longer term, open up new opportunities such as interoperability between games. […] We see blockchain as a means of placing back into the hands of players and creators the value they generate through their engagement with their games.”

Ubisoft is among the top 25 gaming companies in the world with a revenue of $5.8 billion.

Ubisoft Quartz Will Leverage Tezos Blockchain

The new NFT platform Ubisoft Quartz will be adopting an energy-efficient technology by leveraging the proof-of-stake blockchain network Tezos. Genevois also expressed his company’s commitment in reducing the global footprint. In his latest interview, he said:

“This type of blockchain achieves the same results while using significantly less energy than proof-of-work protocols. To give you an idea, a transaction on Tezos is equivalent to 30 seconds of video streaming, while on Bitcoin, it is equivalent to watching one year straight of video streaming!”

Soon after this news, the Tezos (XTZ) price has skyrocketed in the last 24 hours. As of press time, Tezos native cryptocurrency XTZ is up 28% trading at $5.53 with a market cap of $4.6 billion. The latest news has helped Tezos (XTZ) cover all the losses from the crypto market correction last weekend.

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Bhushan Akolkar

Bhushan is a FinTech enthusiast and holds a good flair in understanding financial markets. His interest in economics and finance draw his attention towards the new emerging Blockchain Technology and Cryptocurrency markets. He is continuously in a learning process and keeps himself motivated by sharing his acquired knowledge. In free time he reads thriller fictions novels and sometimes explore his culinary skills.

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