Apple had plans for new Macbooks already in April when reports broke out that the firm was set to release New 13-Inch MacBook Pro.
Apple Inc (NASDAQ: AAPL) has announced November 10, 2020, as the date for the launch event of its new Macbooks. According to CNBC, the new Apple Macbooks will come with Apple’s own chips drawing on the ARM chip technology as compared to the Intel Chips it is previously known for.
With the new launch event bearing the theme ‘One More Thing’, it will commence by 10 am Pacific Time (PT) and will be streamed live on the company’s website as the event will take place virtually. The coming of this event follows Apple’s earlier announced plans to launch the ARM-powered Macbooks as the tech company’s released iPhones as well as iPads have already integrated ARM processors.
The COVID-19 pandemic has stirred a remarkable change in the traditional way in which companies conduct their launch events as in-person contact is limited to help stem the spread of the coronavirus. The adaptation of the firm now features a pre-recorded version of the launch event which will then be stream at the scheduled date. The proposed launch of the new Macbooks is expected to complement the sales of the Macbooks which brought in a revenue of $9 billion in the second quarter of the year.
The shares of Apple are currently up 0.33% in the pre-market trading at $109.13. The shares are trying to regain the slight losses recorded on Monday when the shares closed at $108.77 at a 0.083% dip.
Apple Macbooks: One of Apple’s Few Launched Products
Apple has remained on the front lines with respect to the launch of new products particularly following the end of the COVID-19 induced lockdowns. Apple launched its iOS 14 software back in September, about a month ahead of the launch of its iconic iPhone 12 series.
The launch of these products alongside some value-added services is an attestation that the Cupertino-based tech giant refused to let the pandemic stop it from churning out innovations that are geared toward boosting customer’s user experience and satisfaction.
Apple had plans for new Macbooks as far back as April when reports broke out that the firm was set to release New 13-Inch MacBook Pro. Apple also unveiled it will roll out Apple One service bundles back in August.
As Coinspeaker reported earlier, the service bundles will feature a basic package and an advanced one. Both the basic and advanced packages will include Apple Music and Apple TV+. However, the advanced package will also include the Apple Arcade gaming service, Apple News, and iCloud storage. These services will cost between $4.99 and $9.99 each month.
The debut of the new Apple Macbooks on November 10 will reinstate the position of Apple as a major tech firm with great adaptability to manufacture its most needed gadget components including the ARM-powered chips.