Chiliz (CHZ) Signs Strategic Partnership with Unagi and LFP to Launch Coach Ligue 1 Fantasy Football Game

UTC by Steve Muchoki · 3 min read
Chiliz (CHZ) Signs Strategic Partnership with Unagi and LFP to Launch Coach Ligue 1 Fantasy Football Game
Photo: Unsplash

The launch of the Coach Ligue 1 gaming platform will have a profound impact on the Chiliz (CHZ) ecosystem amid the ongoing crypto bullish outlook.

Chiliz, a blockchain provider focused on the sports and entertainment industry with the help of the Socios app and CHZ coin, recently announced a strategic partnership with Unagi game studio and the French Professional Football League (LFP) to launch a new fantasy game dubbed Coach Ligue 1. According to the announcement, the Coach Ligue 1 gaming platform will offer the global fans of Ligue 1 Uber Eats and Ligue 2 BKT an opportunity to build a team of their favorite players through Chiliz-based NFTs.

“…By owning the relationship with the fans directly, leagues can now more effectively monetize and leverage their intellectual properties without the constraints of third-party licensing agreements,” Alex Dreyfus, CEO of Chiliz, noted.

According to Charlie Guillemot, the CEO and co-founder at Unagi, the launch of Coach Ligue 1 will give football fans a chance to remain engaged throughout the season. As a result, the launch of Coach Ligue 1 is a mutual benefit to all parties as the Unagi ecosystem will grow with vibrant and rewarding activities.

Similar sentiments were expressed by Martin Jaglin, the Digital Growth Director at LFP Media, who added that the launch of the Coach Ligue 1 will set a new benchmark for how leagues can interact with fans and retain proprietary rights to the digital assets.

“..By pioneering our own fantasy football game, we’re ensuring that LFP MEDIA remains at the forefront of the digital transformation in sports entertainment,” Jaglin added.

The Coach Ligue 1 game enables players to climb the leaderboard through respective game currencies to obtain further competitiveness. Additionally, the Chiliz-based gamified platform has five levels of card rarity – including Espoir, Pro, International, Champion, and Légende – which enables users to participate in further premium competitions.

Impact of Coach Ligue 1 on Chiliz (CHZ) Price Action

The launch of the Coach Ligue 1 gaming platform will have a profound impact on the Chiliz (CHZ) ecosystem amid the ongoing crypto bullish outlook. As a utility-based altcoin that provides liquidity to 82 fan tokens from more than 150 global partners, CHZ’s price is well positioned for a major rally beyond its all-time high (ATH) in the coming months.

According to market data provided through Coingecko, Chiliz (CHZ) had a fully diluted valuation of about $1.2 billion and an average daily trading volume of around $112 million as of Monday.

With the CHZ weekly chart having successfully broken out of a macro falling logarithmic trend, the mid-cap altcoin needs to consistently close above 17 cents in the near term in order to continue with a bullish outlook.

Moreover, the weekly Relative Strength Index (RSI) has dropped below the 70 level after the altcoin experienced significant resistance below the 200 weekly Moving Average (MA).

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