Long-Standing Coinbase’ Rival CEX.io Opens New Office in the U.S.

CEX.IO has announced the opening of its entity in the U.S. which can be a serious reason for Coinbase to worry about.

Julia Sakovich By Julia Sakovich Updated 2 mins read
Long-Standing Coinbase’ Rival CEX.io Opens New Office in the U.S.
Photo: CEX.IO / Twitter

Four weeks ago, it was announced that Binance is going to open its U.S. entity. Now, another rival of the U.S-based Coinbase is moving to its motherland. CEX.io has already informed its clients that it is expanding its presence to the U.S.

The history of CEX.io started 6 years ago, in 2013. At its dawn, it was known as the first and original Bitcoin mining pool. Since that time, many things have changed and CEX.io has been transformed into the exchange. Today it has over 2.7 million registered users across the globe and offices worldwide. And now the team behind the exchange has taken a decision that it’s time to conquer new peaks.

CEX.io offers its clients 38 trading pairs with $9 million 24-hour trading volume, according to the information provided by Coinmarketcap. It is expected that the launch of the services in the U.S. will significantly improve this figure, especially, if CEX.io manages to reach its key target audience. In this very case, the main target group for CEX.io is Coinbase customers who are dissatisfied with the services provided by their exchange.

CEX.io is one of the few exchanges that allow its traders to use credit cards for purchasing crypto. Also, the platform is continuously working on the enhancement of this proposal. It has already established partnerships with different banks in 12 countries, including the U.S.

CEX.io is already providing its services in 20 U.S. states now receiving 9 new Money Transmission Licenses (MTLs) in 2019. Currently, the exchange is planning to get an MTL in every state to “provide a regulated, trusted path for the general public to participate in the digital economy.”

In its blog post, the team noted that it is very symbolic that such an announcement came around July 4, the U.S. Day of Independence.

“This expansion to the US comes naturally on our evolutionary path. With the UK office still being our alma mater, we open new doors in the US, thrilled about the opportunities, proud of the work accomplished, and excited about what lies ahead”, wrote the team.

Though CEX.io team is very optimistic about their expansion, the competition in the U.S. seems to be very tough. We don’t even need to enumerate all the exchanges working in the country, it’s just enough to name such key industry’s players like Binance and Coinbase.

Julia Sakovich
Senior Editor Julia Sakovich

I’m a content writer and editor with extensive experience creating high-quality content across a range of industries. Currently, I serve as the Editor-in-Chief at Coinspeaker, where I lead content strategy, oversee editorial workflows, and ensure that every piece meets the highest standards. In this role, I collaborate closely with writers, researchers, and industry experts to deliver content that not only informs and educates but also sparks meaningful discussion around innovation.

Much of my work focuses on blockchain, cryptocurrencies, artificial intelligence, and software development, where I bring together editorial expertise, subject knowledge, and leadership experience to shape meaningful conversations about technology and its real-world impact. I’m particularly passionate about exploring how emerging technologies intersect with business, society, and everyday life. Whether I’m writing about decentralized finance, AI applications, or the latest in software development, my goal is always to make complex subjects accessible, relevant, and valuable to readers.

My academic background has played an important role in shaping my approach to content. I studied Intercultural Communications, PR, and Translation at Minsk State Linguistic University, and later pursued a Master’s degree in Economics and Management at the Belarusian State Economic University. The combination of linguistic, communication, and business training has given me the ability to translate complex technical and economic concepts into clear, engaging narratives for diverse audiences.

Over the years, my articles have been featured on a variety of platforms. In addition to contributing to company blogs—primarily for software development agencies—my work has appeared in well-regarded outlets such as SwissCognitive, HackerNoon, Tech Company News, and SmallBizClub, among others. 

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