Socios.com Offering Game-Scoring Balls to Token Holders
Turning game-scoring balls into fan engagement tools is part of Socios.com’s latest moves to improve how fans interact with the beautiful game and collect memorabilia.
Turning game-scoring balls into fan engagement tools is part of Socios.com’s latest moves to improve how fans interact with the beautiful game and collect memorabilia.
The $3.77 billion valued football club has been expanding its revenue collection avenues since the onset of the coronavirus, which significantly slashed the company’s profits.
Barça Studios can expect to benefit from Socios.com’s blockchain experience and global audience to deliver utility, reach more fans, and create additional revenue streams.
The said figure represents a 13% increase from the $1.4 billion the league recorded in the 2020-21 season.
Socios and MLS will create a unique community of fans wherein they can interact with each other and participate in events and reward programs.
The collaboration is aimed at providing fans across the globe with a more inclusive, exciting and rewarding future.
Advisors to Socios, who owned Chiliz, said that they were not paid in a timely manner by the founder. Interestingly, some of the Socios employees also complained of unfair practices and breach of contract.
Socios will help launch fan tokens for all UEFA events including the Champions League, Europa League, Europa Conference league, and UEFA Super Cup.
After tokenizing major sports franchises, Socios, a blockchain-based platform, will now be partnering with the Cleveland Cavaliers basketball team.
The partnership will allow Socios to use Celtic’s logos and marks for international marketing. It will also help the Celtics improve global fan engagement through fan tokens and transactional fan engagement.