Apple March Event: Introduction of New iPhone, iPad Air, Others

UTC by Godfrey Benjamin · 3 min read
Apple March Event: Introduction of New iPhone, iPad Air, Others
Photo: Apple Inc

The Apple iPhone SE 3 is more or less a budget high-performance phone that will cost about $429. It is projected to be the next phone in the iPhone 13 series as it has the A15 Bionic chips that typically characterize the iPhone 13 lineup.

American multinational technology company that specializes in consumer electronics, software, and online services, Apple Inc (NASDAQ: AAPL) has announced a new set of products including the iPhone SE at its just-concluded product announcement event held on March 8. For what it is worth, the company has yet again raised its own bar with respect to the design, and performance of the proposed products.

Amongst the new products, the Cupertino-based company announced include the iPhone SE 3 with A15 Bionic power, 5G, and a number of camera upgrades. The company also said it will be introducing the iPad Air 5 with M1 power while also launching a new Mac Studio computer with an extremely fast M1 Ultra Chip that gives 2 chips in one.

Additionally, Apple unveiled the Apple Studio Display with 5K resolution and a lower price than the Pro XDR. Each of these products comes with its own unique design and features, and they check Apple’s mark for new innovative updates as being expected from its users.

Apple iPhone and New Products Detail

The Apple iPhone SE 3 is more or less a budget high-performance phone that will cost about $429. It is projected to be the next phone in the iPhone 13 series as it has the A15 Bionic chips that typically characterize the iPhone 13 lineup. The new phone has a ceramic shield both at its front and back respectively.

The iPad Air 5 is priced at $599 and besides its support for the magic keyboard (which offers an incredible typing experience, a trackpad that opens up new ways to work with iPadOS, a USB‑C port for pass-through charging, and front and back protection). The Air 5 is infused with the M1 chip for better performance and boasts of a 5G connectivity.

The Mac Studio can be conceived as a supercharged Mac mini with an M1 Max chip or an even more powerful new M1 Ultra chip. The Mac Studio’s high performance is showcased in its ability to offer 3.8x more power than the iMac 27-inch. The Mac Studio can be ordered with a price starting from $1,999.

The Apple Studio Display and the Apple M1 Ultra Chip are the other two prominent products unveiled by Apple at the event. While the former is designed to have a 27-inch panel with 5K resolution and 600 nits of brightness, the latter is a new super chip that packs a 20-core CPU, 64-core GPU, and 32-core Neural Engine.

The Apple Studio Display has a 12MP camera and powerful speaker system and its price starts at $1,599. The Apple M1 Ultra Chip on the other hand has up to 128GB of unified memory. And the chip is designed as the viable option in the Mac Studio for the $3,999 configuration.

With the high performance, the leading traits Apple is banking on to maintain a good lead on the market, its next product lineup is expected to ignite a reasonable demand for the next 2 quarters.

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