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The new Binance Marketplace capabilities remain one of the moves the platform will be introducing in recent times to stay relevant in today’s innovation-driven ecosystem.
Binance, the world’s largest digital currency trading marketplace is making it possible for companies around the world to apply to be listed on its marketplace. Per the official update, the Binance Marketplace is now available in Public Beta and developers can now sign up to reach millions of users worldwide, and gain exposure to the digital trading platform with one of the most passionate crypto communities in the world.
The Binance Marketplace is one of the features the trading platform integrated to give users more value for their crypto holdings. All Binance users with an updated version of the trading application will be able to access the products listed by select firms on the marketplace and pay with digital currencies from their Binance accounts.
The Binance Marketplace currently provides users with hotel booking services through Travala. Additionally, users can create and send gift cards, participate in Launchpad or earn rewards with Liquid Swap. From the current allowance the company is giving to businesses to list on its platform, more avenues to spend crypto will be ushered in, and as such, bolster the overall relevance of the hundreds of assets listed on the trading platform.
Company developers are prompted to apply for the new service via a dedicated link, and according to the exchange, those with impressive businesses will be contacted afterward.
Binance Marketplace: A Good Strategy for Staying Competitive
Becoming a unicorn and a go-to place in today’s digital currency ecosystem must be accompanied by the rollout of massive innovative offerings targeted at improving customer experiences. There are hundreds of digital exchanges with tens that compete at an almost equal level as Binance. The new Binance Marketplace capabilities remain one of the moves the platform will be introducing in recent times to stay relevant in today’s innovation-driven ecosystem.
Binance exchange also offers other customer-focused services including Binance Pay, which serves as a payment gateway for the platform users. Other services include Binance Card, Savings, and Crypto Loans amongst others. These services are not categorically exclusive to the Binance exchange as other trading platforms offer a form of the same services.
The bottom line for Binance and other major players in the ecosystem is to serve as a SuperApp for all things crypto finance-related. As the broader digital currency ecosystem journeys on toward maturity, both new and experienced crypto holders or investors will be on the lookout for outfits that can meet all their financial needs in one place.
Pioneering service providers like Binance will be well-positioned as the biggest beneficiaries when that time comes.