digital advertising

August 13th, 2018

In a digital ad system where end users are treated like commodities, a group of seasoned industry pros have created Zinc – the all-in-one solution geared at benefiting each actor in the online advertising spectrum (including the consumers).

June 20th, 2018

The advent of new tech that aids IoT utilization, optimization and security, enables casinos harvest more data and process it faster, creating user experience never seen in the industry.

May 30th, 2018

Ubex project, a global decentralized exchange of programmatic advertising based on neural networks and smart contracts, aims to create a global advertising ecosystem with a high level of mutual trust and maximum efficiency.

May 22nd, 2018

Computer bots, lack of transparency and subsequent mounting losses of advertisers – all these digital advertising sphere is plagued with. Fortunately, blockchain is here to help.

March 6th, 2018

Blockchain-based DATx, the product of collaboration between Cosima Foundation and Avazu, is to decentralize the current digital advertising structure.

March 5th, 2018

Cosima Foundation has collaborated with Avazu, a leading advertising platform with global coverage, for the development of its blockchain platform DATx.

New Research Shows Guaranteed Contracts Come With No Guarantees
December 12th, 2017

Findings of New Digital Advertising Industry Research Reveals More Than Half of all Publishers Have Difficulty Forecasting Inventory and Revenue