By
Kseniia Klichova
April 18th, 2024
The initial phase of this partnership will see Chiliz and the UAE Pro League explore a wide range of applications, including the development of a Web3-based fantasy football game.
Chiliz, a blockchain provider focused on sports and entertainment, has announced a partnership with the UAE Pro League (ADNOC Pro League). This collaboration aims to supercharge fan experiences and increase the popularity of the premier professional football league in the United Arab Emirates through innovative blockchain-enabled solutions.
Founded in 2018, Chiliz has been at the forefront of developing scalable and secure blockchain applications tailored for the sports industry. Their expertise lies in utilizing the power of digital assets to create immersive and engaging experiences for fans globally.
We're excited to announce our partnership with UAE Pro League 🤝⚽
Chiliz and @UAEProLeague will develop a web3-based fantasy football game and give fans the opportunity to own exclusive blockchain-authenticated game-scored balls.https://t.co/wHNnIluGWI#ChilizChain ⚡ $CHZ
— Chiliz ($CHZ) – The Sports Blockchain ⚽🏆 (@Chiliz) April 18, 2024
Exploring Web3-Based Fantasy Football Game
The initial phase of this partnership will see Chiliz and the UAE Pro League explore a wide range of applications, including the development of a Web3-based fantasy football game. This promises to offer fans a unique and immersive experience, allowing them to engage with their favorite teams and players in new ways.
The collaboration will also allow fans and supporters to possess unique game-scored balls authenticated through blockchain technology. Although specific plans for distributing these items are still being determined, both parties are dedicated to ensuring fair and equal access for fans worldwide, thereby enhancing the overall fan experience.
Through partnering with the UAE Pro League, Chiliz not only intends to introduce advanced technology to the league but also contribute to the expansion and popularity of football in the Arab country.
Commenting on the collaboration, Waleed Ebrahim Alhosani, CEO of the UAE Pro League, expressed excitement about the partnership, stating that their goal is to bring advanced Web3 technologies to fans while expanding the global reach of the league and setting new standards for technological innovation in the world of sports.
Alexandre Dreyfus, CEO of Chiliz and Socios.com, echoed this sentiment, noting that collaborating with the UAE Pro League is a key milestone for the company as it continues to pioneer the integration of Web3 technologies in football.
Chiliz Continues to Set a Standard for Football with Web3
This partnership is not Chiliz’s first venture into football leagues. The Web3 company, known for its native token CHZ, recently announced its collaboration with game studio Unagi and the French Professional Football League (LFP) to introduce Coach Ligue 1, the first-ever fantasy football game created by a football league.
This game allows fans of Ligue 1 and Ligue 2 to build their dream teams using digital trading cards, created on the Chiliz Chain, featuring their favorite players. By developing its own assets, it eliminates the risk of licenses expiring, ensuring a lasting connection with fans and a sustainable approach to utilizing the league’s intellectual properties.
This partnership by the blockchain company showcases its commitment to improving sport and entertainment using Web 3 technology, as echoed in the statement made by its CEO.
“We’re committed to enhancing the fan experience through these innovative platforms and look forward to contributing to the growth and success of football in the wider region by leveraging not only our technology and expertise but also our remarkable network within the global sports industry,” said he.