Kraken Parent Company Payward, Reports Revenue Jump to $2.2 Billion in 2025
Payward, Kraken’s parent company, reported $2.2 billion in adjusted revenue for 2025, up 33% year-over-year, driven by expansion into traditional assets and strategic acquisitions including NinjaTrader and Breakout.
Kraken secured EU MiCA and UK EMI licenses while preparing for an IPO, signaling expansion into regulated markets.
Payward, Kraken‘s parent company, pulled in $2.2 billion in adjusted revenue during 2025—a 33% jump from the previous year as the exchange branched into traditional assets and proprietary trading.
The numbers show in their announcement how far Payward has come from its crypto-only roots with Kraken. Transaction volume hit $2.0 trillion across all platforms, up 34% annually, while adjusted EBITDA reached $531 million, marking a 26% climb. Much of that growth came from integrating recent acquisitions like futures platform NinjaTrader and prop trading venue Breakout into the company’s core operations.
Today, we’re announcing Payward’s FY 2025 financial results—and alongside them, a clearer articulation of Payward’s role as the unified infrastructure layer powering Kraken and a growing family of products, including @NinjaTrader, @breakoutprop , @xStocksFi, and future products… pic.twitter.com/qbLgG2AI3d
A significant shift happened in Payward’s business mix over the last year. Asset-based operations—custody, yield products, payments, and financing—brought in 53% of total revenue, edging past the 47% from spot and derivatives trading. That balance matters because it protects the company from the wild trading volume swings that typically hammer crypto platforms during downturns.
Other metrics pointed to strength across the board. Assets under management climbed to $48.2 billion, an 11% increase from 2024, while funded accounts jumped 50% to 5.7 million. Futures trading saw particularly explosive growth, with daily average revenue trades soaring 119% after NinjaTrader entered the market and US-regulated crypto futures went live.
Crypto Companies are Better Prepared for Market Cycles
Additionally, in October, Payward’s infrastructure went through a test when 1.5% of the crypto market capitalization was lost in one day; their platform kept working and demonstrated the resilience of their infrastructure, according to their report. The evidence shows that the fourth quarter generated $625 million in adjusted revenue and $84 million in EBITDA, despite softer conditions across the broader industry.
Competitor Coinbase posted $1.9 billion in quarterly revenue for Q3 2025 with $801 million in adjusted EBITDA, though subscriptions and services made up just 40% of its revenue—well below Payward’s 53% asset-based composition.
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José Rafael Peña Gholam is a cryptocurrency journalist and editor with 9 years of experience in the industry. He wrote at top outlets like CriptoNoticias, BeInCrypto, and CoinDesk. Specializing in Bitcoin, blockchain, and Web3, he creates news, analysis, and educational content for global audiences in both Spanish and English.