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Hong Kong-based cryptocurrency exchange Crypto.com has unveiled the launch of its Non-Fungible Token (NFT) marketplace, touting it to be the most user-friendly NFT platform to be created. Per the official announcement, the trading firm unveiled a host of artists, sports veterans, and others that will be creating exclusive content for the platform which is billed to be available when the marketplace comes live on Friday, March 26th.
Some of the artists and collaborators that will be a part of the inaugural launch include but not limited to Boy George, Aston Martin Cognizant Formula OneTM, Axel Mansoor, Mr. Brainwash, OPUS, and Snoop Dogg.
The rise of NFTs has taken the world by storm. The recent milestones in this creative offshoot of blockchain technology and cryptocurrencies have spurred similar marketplaces such as OpenSea to secure funding in a Series A round to power the demand from creators. The proposed launch of the Crypto.com NFT marketplace will serve as a new medium to help propound the growth of the ecosystem from what many tags as a bubble to a content-driven, and highly reckoned offshoot of blockchain.
One of the collaborators, Aston Martin Cognizant Formula OneTM is particularly relishing the opportunity as it prepares a return to F1 after about 60 years. The team will exclusively offer their content via the Crypto.com/NFT platform.
Jefferson Slack, Managing Director – Commercial & Marketing, Aston Martin Cognizant Formula One Team, said:
“As a modern organization with a strong heritage, we’re excited to be the first Formula 1 team to offer a new way for our fans to own a piece of our history. The collection of NFTs we’re making available capture the very first moments of our return to F1 after more than six decades.”
Crypto.com NFT Marketplace to Admit More Creators in Due Time
Though debuting as an invite-only platform, for now, the Crypto.com NFT Marketplace will notably onboard more creators in the near future according to Joe Conyers III who has been appointed to lead the new outfit and will be serving as EVP, Global Head of NFTs.
“I am thrilled to work with remarkable talent around the world and partner with them to shape the future of this new creative medium. We are looking forward to being a thoughtful curator and innovator, connecting fans and collectors with amazing content creators. We will be looking out for creators and curators with bold vision who are working to push the boundaries of the medium and bring more collectors into the space,” Conyers said about the launch.
Through the new NFT marketplace, anyone, including non-customers of the Crypto.com exchange can buy, trade, and resell NFTs. The trading platform’s users will be able to make their purchases through the Pay feature of the app, and general payments can be made with more than 20 supported digital currencies including Bitcoin (BTC), Ethereum (ETH), and Dogecoin (DOGE) amongst others.
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